What is Friday Thread?

This newsletter shares a behind the scenes look into how I built, and continue to build Torsa, my premium mens activewear brand. I write about topics such as;

• Distribution strategy

• Design and development

• Marketing for small business

• Range building

• Working with factories and suppliers

• Fabric sourcing and testing

• Campaign creation and brand building

When will you hear from me?

Every Friday, come rain or shine.

You won’t have to worry about missing anything. Every new edition of the newsletter goes directly to your inbox.